Contributes information, ideas, and research to help develop marketing strategies

Helps to detail, design, and implement marketing plans for each product or service being offered

Sets marketing schedules and coordinates with colleagues, sponsors, media representatives, and other professionals to implement strategies across multiple channels

Develops sales strategies and approaches for various products and services, such as special promotions, sponsored events, etc.

Answers questions from clients about product and service benefits

Maintains excellent relationships with clients through superior customer service

Tracks sales data and works to meet quotas or sales team goals

Analyses trends, data, demographics, pricing strategies, and other information that can potentially improve marketing and sales performance

Creates and presents regular performance reports for managers and executives

Helps to interview, hire, manage, and direct members of the company’s marketing and sales teams

Assign specific employees to marketing and sales projects or client accounts as needed

Implements and adheres to company policies and procedures

Attends trade shows and travels to meet clients as needed